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Cookie law set to come into force

Sunday, 27 May 2012 06:17

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Thousands of UK websites are expected to be in breach of a law that dictates what they can log about visitors.
European laws that define what details sites can record in text files called cookies come into force on 26 May.
(Source: BBC News. Read more....)

 

52 Changes to Google in April: Smarter, Local & More Relevant

Wednesday, 23 May 2012 16:54

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Every month, Google makes tons of tiny changes to the way search works. It shares them in company blog posts that present a list of carefully scripted bullet points with mysterious code names in an inscrutable order. Google never comments on the changes beyond these announcements, but it's always informative to spread the puzzle pieces out on the table and see what Google is up to. Here's what changed in April. 
(Source: ReadWriteWeb. Read more....)

 

Trevor Nadeau: ‘Build It and They Will Come.’ Yellow Medya – Turkey’s POI Powerhouse

Wednesday, 23 May 2012 11:02

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We’re pleased to invite Trevor Nadeau, managing director of Turkey-based Yellow Medya (formerly Turkey Yellow Pages), to guest blog on Local Search Insider. Since joining Yellow Medya in 2008, Trevor and his team have transformed the company from a traditional Yellow Pages publisher into one of Turkey’s most dynamic local search media agencies. Read Trevor’s post below to learn more about the leading role Yellow Medya in playing in Turkey’s local search space.
(Source: Local Search Insider. Read more....)

 

Local Display vs. Search: Display Often Wins

Wednesday, 23 May 2012 08:06

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Local display doesn’t get as much attention as search for SMBs, but we know that in many situations, it can complement search campaigns, or even produce better results. No one pushes harder on this than PaperG, which has developed a network of local media sites for its automated display solutions, and is now working with 20,000 SMBs. It has put together a great Infographic based on its research, coming up with some striking data.
(Source: BIA Kelsey Blog. Read more....)

 

Yell Group Plays the Name Game

Wednesday, 23 May 2012 08:01

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The global directories company Yell Group, which is fighting a rapidly declining core business as it shifts to new digital products, has announced it will be changing its name to Hibu, pending the approval of its shareholders in July.
(Source: BIA Kelsey Blog. Read more....)

   

Business groups put positive spin on Europe crisis

Wednesday, 23 May 2012 07:57

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With the European news agenda dominated by doom and gloom, EU business associations sought to underline the positives at their annual Brussels event.
This year's Euroconference, held on 15 May, brought together familiar faces in the small world of Brussels-based EU trade associations.
(Source: EurActiv. Read more....)

   

Social Media Trends Around the World

Tuesday, 22 May 2012 21:22

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Global domination. This is what appears to have been Facebook’s goal in 2012, according to the World Map of Social Networks, which is based on both Google Trends for Websites and Alexa.
It would be difficult to describe differently the success of a company which holds the lead in 127 out of 136 countries.
In fact, in the last twelve months, the Californian giant has overtaken even the last few strenuous competitors.
(Source: Search Engine Journal. Read more....)

   

Microsoft opens up So.cl search result sharing network

Tuesday, 22 May 2012 13:07

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Microsoft has opened up its So.cl social networking service to the general public. The website is designed to let users share and comment on interesting search results and connect with "like-minded" people. It is targeted at students and had formally been restricted to invitees at universities and schools in the US.
(Source: BBC News. Read more....)

   

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