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YP: Our Mobile Ad Network Second Only To Google

Monday, 25 February 2013 17:28

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When the dust settles US mobile ad revenue will probably come in somewhere between $3 and $3.5 billion for 2012. Google is the clear market leader. But which company is number two? Facebook? Millennial Media? Twitter?
Not according to a statement released this morning by YP (the former AT&T Interactive).
(Source: Search Engine Land. Read more....) 

 

Is Social Media Worthwhile For Local Businesses?

Monday, 25 February 2013 17:18

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In the past few weeks, I've been confronted multiple times by the question of whether social media is truly worthwhile for local businesses. The question comes from companies feeling the pinch of costs while also desiring to promote themselves adequately. The ROI may not be clear in many cases, so let's examine it.
(Source: Search Engine Land. Read more....)

 

Google Glass Is As Much About Working With Our Past As Our Future

Monday, 25 February 2013 12:22

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Google Glass is here but its reality in the workplace is not quite here yet. What it will eventually do to the way we live and work reminds me of Steampunk illustrations of a person with a mechanical eye, who works according to what appears in the medium of the display, entirely programmed by software.
(Source: TechCrunch. Read more....)

 

Yandex deals Google a one-two punch, debuts alternative Android app store and 3D interface

Monday, 25 February 2013 12:16

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We knew it was coming soon, but Yandex has waited for the official start of the Mobile World Congress in Barcelona to actually debut it: say hola to Yandex.Store, its alternative Android app store with over 50,000 applications in its catalogue upon general release.
(Source: The Next Web. Read more....)

 

Batelco introduces new contact centre (Bahrain)

Monday, 25 February 2013 11:15

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Batelco, Bahrain's leading telecommunications company, has invested in a powerful new operations platform for its Contact Centre.
The new system offers faster response time using the latest queuing mechanism which will benefit callers to Batelco Directory Enquiries (DQ) services on 181 and 188; Batelco switchboard on 17881881 and Batelco's recently launched Smart Guide service via phone number 101.
(Source: TradeArabia. Read more....)

   

Divide between European and U.S. telcos widens

Sunday, 24 February 2013 22:11

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When the bosses of global mobile operators meet in Barcelona this week, there will be an elephant in the room: the widening gap between fast-growing and richly-valued U.S. telecoms companies and their ailing European counterparts.
(Source: Reuters. Read more....)

   

Google Quietly Rolls Out New Offer Extensions in AdWords

Saturday, 23 February 2013 09:11

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Google is now rolling out Offer Extensions, their latest ad extension that lets AdWords advertisers post deal offers underneath a normal Google Search ad. If your AdWords account has been upgraded to Enhanced Campaigns, then you'll see the new Offer Extension in your account right now, in the "extensions" tab. If not, you'll have to wait until your account gets upgraded, which is supposed to happen by the end of the month. Previously, they were only available to a select few number of beta customers.
(Source: Search Engine Land. Read more....)

   

Facebook Wants To Make Your Voice Plan Obsolete, Adds Free Calling To Its iOS Application

Saturday, 23 February 2013 09:09

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Following last month's rollout of free voice calling in its standalone Messenger app, Facebook has today updated its flagship iOS application to offer the same functionality. In the version 5.5 update, which is live now in Apple's App Store, users in the U.S. and Canada can phone their friends directly from the right-hand sidebar within the application.
(Source: TechCrunch. Read more....)

   

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